CV 2013


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MONICA

www.monicaalverca.com +1 (347) 531 5146 [email protected]

ALVERCA Design & Art Direction

EXPERIENCE

TIME INC. CONTENT SOLUTIONS Oct.2010 – Present

Associate Art Director

Mar.2009 – Nov. 2009

Designer

Sep.2008 – Mar. 2009

Assistant Art Manager

• Design layouts for print/digital custom publications. • Create slideshows to maintain e-newsletter interectivity engagement. • Build charts and infographics • Research photo and/or illustrators for commission. • Visualize and adapt print layout to tablet functionality • Pitch conceptual ideas for projects like Westfield Style Guide and NYSE magazine. • Create templates for whitepaper/Viewpoints for Merril Lynch highest level thought leadership. • Optimize images for web usage. • Create die-cuts for envelopes and other collateral; knowledge of handcrafted mock-ups.

WORKFLOW ONE Feb.2008 - Jun. 2008

Graphic Designer

• Responsible for a variety of graphic products and services; provided design and layout for ads, newsletters, report covers, annual reports, brochures and exhibit displays. • Created promotional products for clients such as Pfizer Animal Health and Vitamin Shop. • Re-designed, retouched, scaned and color corrected existing products; plus proofread and assisted with pre-production process.

E D U C AT I O N 2005 - 2008 · School of Visual Arts, New York, USA BFA Graphic Design & Advertising

SONY & BMG MUSIC ENTERTAINMENT

2001 - 2005 · Ar.Co - Center of Art and Communication, Lisbon, Portugal Bachelors Degree in Communication Design 2004 · Portuguese Institute of Youth, Setubal, Portugal Photography Workshop Black & white darkroom techniques. Theory and practice of film exposure. Development and the use of different photo papers. InDesign

Word

Languages:

Photoshop

Excel

English

Illustrator

Power Point

Portuguese

Dreamweaver

Woodwing

Spanish

Flash

Jan. 2008 - Jun. 2008

Graphic Designer

• Assisted studio director, design directors and art directors with designs for album covers, merchandising and promotional pieces. Completed design and page layout, imaging, retouching, scanning and color correction for production.

MTV NETWORKS Sep. 2006- Dec. 2007

Assistant Art Director

• Designed studio graphics for the hit show TRL (Total Request Live) for major music events as Spankin’ New Lyrics Week and Halloween Special Show. As a set designer arranged the overall “look” of the studio. • Maintained Art Department budget, contacted vendors and printers, made purchases of supplies and equipment necessary for the production. Major events: “Rock Band” release, at the Hard Rock Cafe in Times Square, and 24 hours Jack Ass special at MTV studios in Times Square.