Health at the heart of our nutrition
1ST CHOICE AROUND THE WORLD
Our mission: To work as an international team dedicated to making highquality, health-enhancing food for dogs and cats.
We manufacture here!
Be part of the family! PLB International, a Canadian family business since 1969, is a manufacturer of premium quality food for cats and dogs. Our expertise and our commitment to product excellence have enabled us to tap into markets around the world and to find our way into the hearts and homes of millions of consumers.
2
Proud of its family business, its strong values and strict production standards, the Brasseur family, with the support of its staff and partners, is dedicated to being the first choice of pet owners who care about the health of their cats and dogs.
Health at the heart of our nutrition
3
HEALTH AT THE HEART OF OUR NUTRITION
1st Choice lives up to its slogan in every way: HEALTH at the HEART of our NUTRITION HEALTH When it comes to our pet food, we put health above all else, something that is reflected in each kibble we make and each ingredient we choose. We want the best for your best friend so he can live a long and healthy life. Our goal is to not only promote your pet’s physical health, but his overall nutrition and wellness too, because a well-fed pet will have the energy to play with you and bring you joy, love and happiness! HEART We also put heart into every kibble we make. Our dedicated team is very knowledgeable about nutrition and goes to great lengths to ensure that our food is good enough to feed to their own pets. Everyone at 1st Choice gives their all every single day because they care about your pets and want them to be happy and healthy!
Why 1st Choice formulas are the best choice for your dog:
• They promote health in many ways: healthy coat, weight, digestion and more
• Animal protein as the first ingredient
• Incomparable natural taste
• No allergens (corn, wheat, soy) or meat by-products, resulting in improved digestibility
• Made at our plant in Quebec, following strict standards for which we are known worldwide
In addition to promoting your pet’s overall health based on his age and lifestyle, each of our formulas offers three key benefits. Look for the Triple Action icon on our bags to determine which formula is best for your dog.
NUTRITION Nutrition is the very reason we created 1st Choice. We provide pets with advanced nutrition in the form of premium quality formulas that are designed to meet your pet’s specific needs at every stage of his life.
4
Health at the heart of our nutrition
5
A HEALTHY DOG IS A HAPPY DOG!
All of our formulas promote your dog’s health and wellness in various ways: A strong and healthy coat An optimal ratio of omega-6-9 (chicken fat and lecithin) and omega-3 (herring oil and flaxseed) fatty acids promotes healthy skin and a shiny coat while lessening hair loss. Healthy teeth and fresh breath Green tea extract naturally keeps breath fresh by helping to control and eliminate “bad” oral bacteria. Water-soluble vitamin C reduces oral pH levels and helps reduce tartar. And cellulose, a tartar-removing substance, helps clean teeth and gums. Healthy digestion Fructo-oligosaccharides and mannan-oligosaccharides, two natural prebiotics derived from chicory extract and yeast extract, respectively, promote the growth and development of beneficial intestinal bacteria. Improved intestinal transit
Healthy bones and joints Organic chelated minerals promote optimal bone development, while natural sources of glucosamine and chondroitin help improve joint health, especially in older dogs. Optimal brain development Herring oil contains DHA, a natural fatty acid that promotes healthy brain development and mental acuity, something that is especially important for puppies and older dogs. A strong immune system Our formulas contain several immune-boosting vitamins, including vitamins C and E, as well as prebiotics, which increase beneficial bacteria and promote intestinal health. A healthy weight L-Carnitine and sunflower oil extract help burn fat, reduce fatty deposits, and increase muscle mass. Sunflower oil also helps reduce atherosclerosis and Type 2 diabetes risks.
In addition to our other high quality digestible ingredients, natural fibre sources such as tomato pulp and beet pulp help improve colon function. Odour-free urine and stools Yucca schidigera is a plant that helps reduce the production of ammonia, which is responsible for urine and stool odours.
6
Health at the heart of our nutrition
7
CHOOSE THE BEST FORMULA FOR YOUR DOG TOY & SMALL BREEDS
SPECIALIZED FORMULAS PUPPY ALL BREEDS Growth 2-12 months
PUPPY Growth 2-10 months Chicken Formula
p. 12
ADULT Maintenance 10 months-8 years p. 14
Chicken Formula
p. 16 Healthy Skin & Coat
Lamb & Fish Formula
p. 32 Sensitive Skin & Coat
Lamb Formula
p. 34
SENIOR ALL BREEDS Sensitive Skin & Coat Mature or Less Active 7 years and over
SENIOR Mature or Less Active 8 years and over
PUPPY Growth 2-10 months
Lamb Formula ADULT ALL BREEDS Maintenance 1-7 years
Chicken Formula
Sensitive Skin & Coat
p. 18
Lamb Formula ADULT ALL BREEDS Hypoallergenic 1 year and over Potatoes & Duck Formula
ADULT Healthy Skin & Coat Maintenance 10 months-8 years
ADULT ALL BREEDS Light – Healthy Weight 1 year and over
Lamb & Fish Formula
Chicken Formula
p. 20
p. 36
p. 38
p. 40
MEDIUM & LARGE BREEDS PUPPY Growth 2-14 months Chicken Formula
p. 24
ADULT Maintenance 14 months-6 years Chicken Formula
p. 26
SENIOR Mature or Less Active 6 years and over Chicken Formula 8
p. 28
Health at the heart of our nutrition
9
TOY & Small Breeds Toy and small breed dogs have unique nutritional needs. Since they’re true balls of energy, they need help metabolizing the food they eat so they can maintain a healthy weight. These adapted formulas are ideal for Beagles, Teckels, Chihuahuas, Schnauzers, Bichons, Miniature Poodles, Jack Russell Terriers and Yorkshires. Simply choose the formula that is best for your dog’s age, energy level and/or other needs!
10
Health at the heart of our nutrition
11
PUPPY/2-10 MONTHS
TOY & SMALL BREEDS
Our 1st Choice Toy & Small Breeds formula for puppies is designed to meet post-weaning nutritional needs and to promote optimal growth and development and a strong immune system at this critical stage of life.
INGREDIENTS: Chicken meal, oat groats, brewer’s rice, pearled barley,
chicken fat naturally preserved with mixed tocopherols (a source of Vitamin E), dried beet pulp, dried tomato pomace, dried egg product, powdered cellulose, lecithin, whole flaxseed, chicken liver hydrolysate, herring oil, potassium chloride, monosodium phosphate, choline chloride, salt, calcium propionate (as a preservative), yeast extract, calcium carbonate, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), L-carnitine, ferrous sulfate, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, ginger extract, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un DHA: intestinal meilleur transit Promotes healthy brain et aide à améliorer la development and mental digestion et l’utilisation d’énergie,acuity. qui prévient le gain de poids.
CALCIUM +:
GUARANTEED ANALYSIS: Crude protein 28 % minimum, crude fat 18 % minimum, crude fiber 4.5 % maximum, moisture 10 % maximum, ash 9.5 % maximum, calcium 1.6 % minimum, phosphorus 1 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/kg minimum, glucosamine sulfate 500 mg/kg minimum, chondroitin sulfate 250 mg/ kg minimum.
Denta + : Garde l’haleine Promotes strong and fraîche et une bonne healthy bones. hygiène dentaire.
METABOLIZABLE ENERGY:
565 kcal / cup / 250 ml - 419 kcal / 100 grams
PREBIOTICS: Prébiotiques : Aide Promotes a strong à promouvoir le immune system by développement de bonnes increasing beneficial bactéries intestinales afin de intestinal supporterbacteria. le système immunitaire.
CHICKEN
28% 18% 12
Conçu en fonction de la Ideal for dogs with a small grosseur de la cavité oral cavity buccale
PROTEIN FAT
Real Size
Health at the heart of our nutrition
13
ADULT/10 MONTHS - 8 YEARS
TOY & SMALL BREEDS
Our 1st Choice Toy & Small Breeds formula for adult dogs is ideal for promoting the health and vitality of small dogs as it contains ingredients that are specifically selected and dosed to meet their unique needs.
INGREDIENTS: Chicken meal, brewer’s rice, pearled barley, oat groats, chicken fat naturally preserved with mixed tocopherols (a source of Vitamin E), dried beet pulp, powdered cellulose, dried tomato pomace, chicken liver hydrolysate, whole flaxseed, lecithin, potassium chloride, salt, choline chloride, calcium propionate (as a preservative), yeast extract, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), Yucca schidigera extract, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, L-carnitine, sunflower oil extract, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un DIGESTION +: meilleur transit intestinal intestinalla etImproves aide à améliorer transit, digestion and digestion et l’utilisation energy, which preventsle d’énergie, qui prévient weight gain. gain de poids.
GUARANTEED ANALYSIS: Crude protein 25 % minimum, crude fat 15 %
minimum, crude fiber 4 % maximum, moisture 10 % maximum, ash 8 % maximum, calcium 1.3 % minimum, phosphorus 0.8 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/kg minimum.
Denta + : Garde +: l’haleine DENTA fraîche etfresh une bonne Promotes breath dentaire. andhygiène good oral hygiene.
METABOLIZABLE ENERGY:
475 kcal / cup / 250 ml - 413 kcal / 100 grams
Prébiotiques : Aide PREBIOTICS: à promouvoir le Promotes a strong développement de bonnes immune system byafin bactéries intestinales deincreasing supporterbeneficial le système intestinal bacteria. immunitaire.
CHICKEN
25% 15% 14
Ideal for dogs with a small oral cavity size and for reducing tartar
PROTEIN FAT
Real Size
Health at the heart of our nutrition
15
SENIOR/8 YEARS AND OVER
TOY & SMALL BREEDS
Our 1st Choice Toy & Small Breeds formula for senior dogs is ideal for preventing weight gain in older dogs who are less active or in low energy dogs.
INGREDIENTS: Chicken meal, pearled barley, oat groats, dried potato products, chicken fat naturally preserved with mixed tocopherols (a source of Vitamin E), dried beet pulp, dried tomato pomace, powdered cellulose, natural chicken flavor, whole flaxseed, herring oil, lecithin, salt, calcium propionate (as a preservative), choline chloride, yeast extract, DL-methionine, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, collagen peptide, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, L-carnitine, sunflower oil extract, L-cystine, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, ginger extract, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un meilleurJOINT transit+: intestinal Glucosamine, chondroitin et aide à améliorer la and collagen improve digestion et help l’utilisation joint healthqui and arthritis. d’énergie, prévient le gain de poids.
GUARANTEED ANALYSIS: Crude protein 22 % minimum, crude fat 12 %
DENTA +:
minimum, crude fiber 4.5 % maximum, moisture 10 % maximum, ash 8 % maximum, calcium 1.1 % minimum, phosphorus 0.7 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/kg minimum, glucosamine sulfate 500 mg/kg minimum, chondroitin sulfate 250 mg/ kg minimum.
Denta + : Garde Promotes freshl’haleine breath fraîche unehygiene. bonne and goodetoral hygiène dentaire.
METABOLIZABLE ENERGY:
430 kcal / cup / 250 ml - 390 kcal / 100 grams
ANTIOXIDANTS: Prébiotiques : Aide Helpàprevent or slow promouvoir le cell damage and age-related développement de bonnes bactériesdiseases. intestinales afin de supporter le système immunitaire.
CHICKEN
22% 12% 16
Ideal for dogs with a reduced chewing ability and small oral cavity
PROTEIN FAT
Real Size
Health at the heart of our nutrition
17
PUPPY/2-10 MONTHS
TOY & SMALL BREEDS
Our 1st Choice Healthy Skin & Coat formula for Toy & Small Breed puppies is designed to ensure a smooth transition to solid food after weaning. The animal proteins used are easy to digest and help build a strong and healthy coat.
INGREDIENTS: Lamb meal, herring meal, brown rice, sweet potato, pearled
barley, oat groats, chicken fat (a source of Omega-6 fatty acids) naturally preserved with mixed tocopherols, dried beet pulp, dried tomato pomace, powdered cellulose, whole flaxseed (a source of Omega-3 fatty acids), natural chicken flavor, monosodium phosphate, herring oil, lecithin, calcium propionate (as a preservative), choline chloride, calcium carbonate, yeast extract, ferrous sulfate, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, L-cystine, manganous oxide, nicotinic acid, D-calcium pantothenate, sodium selenite, vitamin A supplement, cholecalciferol (a source of vitamin D3), thiamine mononitrate, biotin, dried seaweed meal, green tea extract, dried spearmint, dried parsley, dried ginger, zinc proteinate, riboflavin, pyridoxine hydrochloride, vitamin B12 supplement, calcium iodate, cobalt carbonate, manganese proteinate, copper proteinate, folic acid.
Digestion + : Favorise un meilleurCOAT transit+: intestinal Omega fatty acids et aide3-6-9 à améliorer la and L-cystine work digestion et l’utilisation togetherqui to promote d’énergie, prévient le healthy skin a shiny gain de and poids. coat.
GUARANTEED ANALYSIS: Crude protein 24 % minimum, crude fat 14 %
minimum, crude fiber 5 % maximum, moisture 10 % maximum, ash 10.5 % maximum, calcium 1.8 % minimum, phosphorus 1.3 % minimum, magnesium 0.14 % maximum Vitamin A 23 000 IU/ kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/kg minimum, DHA 50 mg/kg minimum, glucosamine 500 mg/kg minimum, chondroitin sulfate 250 mg/kg minimum.
Denta + : Garde l’haleine fraîche et une bonne DIGESTION +: hygiène dentaire. Improves intestinal transit, digestion and energy, which helps prevent weight gain.
METABOLIZABLE ENERGY:
370 kcal / cup - 336 kcal / 100 grams
Prébiotiques : Aide à promouvoir le développement de bonnes bactéries intestinales afin DHA: de supporter le système Promotes healthy brain immunitaire. development and mental acuity.
LAMB
24% 14% 18
Ideal for dogs with a small digestive tract
PROTEIN FAT
Real Size
Health at the heart of our nutrition
19
ADULT/10 MONTHS - 8 YEARS
TOY & SMALL BREEDS
Our 1st Choice Healthy Skin & Coat formula for Toy & Small Breed adult dogs is ideal for meeting the nutritional needs of small dogs and contains highly digestible protein sources that promote healthy skin and a shiny coat.
INGREDIENTS: Lamb meal, herring meal, brown rice, sweet potato, oat groats,
brewer’s rice, pearled barley, vegetable oil (a source of Omega-6 fatty acids), dried beet pulp, dried tomato pomace, powdered cellulose, whole flaxseed (a source of Omega-3 fatty acids), lecithin, natural chicken flavor, herring oil, monosodium phosphate, choline chloride, calcium propionate (as a preservative), calcium carbonate, yeast extract, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, L-cystine, manganous oxide, nicotinic acid, D-calcium pantothenate, sodium selenite, vitamin A supplement, cholecalciferol (a source of vitamin D3), thiamine mononitrate, biotin, dried seaweed meal, green tea extract, dried spearmint, dried parsley, dried ginger, zinc proteinate, riboflavin, pyridoxine hydrochloride, vitamin B12 supplement, calcium iodate, cobalt carbonate, manganese proteinate, copper proteinate, folic acid.
Digestion + : Favorise un meilleurCOAT transit+: intestinal Omega fatty acids et aide3-6-9 à améliorer la and L-cystine work digestion et l’utilisation togetherqui to promote d’énergie, prévient le healthy skin a shiny gain de and poids. coat.
GUARANTEED ANALYSIS: Crude protein 22 % minimum, crude fat 12 % minimum, crude fiber 4 % maximum, moisture 10 % maximum, ash 10 % maximum, calcium 1.6 % minimum, phosphorus 1.1 % minimum, magnesium 0.14 % maximum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/kg minimum, DHA 60 mg/kg minimum, glucosamine 500 mg/kg minimum, chondroitin sulfate 250 mg/kg minimum.
Denta + : Garde l’haleine fraîche et une+: bonne DENTA hygiènefresh dentaire. Promotes breath and good oral hygiene.
METABOLIZABLE ENERGY:
385 kcal / cup - 355 kcal / 100 grams
Prébiotiques : Aide à promouvoir le DIGESTION +: développement de bonnes Improves intestinalafin bactéries intestinales digestion and detransit, supporter le système energy, which helps immunitaire. prevent weight gain.
LAMB
22% 12% 20
Ideal for dogs with a small digestive tract
PROTEIN FAT
Real Size
Health at the heart of our nutrition
21
MEDIUM & Large Breeds Medium and large breed dogs are prone to joint problems because of their rapid growth and heavier weight. To keep their joints healthy, they should be fed a high quality diet like 1st Choice, which offers formulas suitable for each stage of their lives.
22
Health at the heart of our nutrition
23
PUPPY/2-14 MONTHS
MEDIUM & LARGE BREEDS
Our 1st Choice Medium & Large Breeds formula for puppies is designed to meet post-weaning nutritional needs and to promote optimal bone development at this critical stage of life, when bones grow very quickly.
INGREDIENTS: Chicken meal, oat groats, brewer’s rice, pearled barley,
chicken fat naturally preserved with mixed tocopherols (a source of Vitamin E), dried beet pulp, dried tomato pomace, dried egg product, lecithin, powdered cellulose, whole flaxseed, chicken liver hydrolysate, monosodium phosphate, herring oil, potassium chloride, choline chloride, salt, calcium propionate (as a preservative), yeast extract, calcium carbonate, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, collagen peptide, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, ginger extract, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un DHA: intestinal meilleur transit Promotes healthy brain et aide à améliorer la development and mental digestion et l’utilisation d’énergie,acuity. qui prévient le gain de poids.
CALCIUM +:
GUARANTEED ANALYSIS: Crude protein 26 % minimum, crude fat 16 %
Denta + : Garde l’haleine Promotes strong and fraîche et une bonne healthy bones. hygiène dentaire.
minimum, crude fiber 4.5 % maximum, moisture 10 % maximum, ash 9.5 % maximum, calcium 1.5 % minimum, phosphorus 1 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/kg minimum, glucosamine sulfate 500 mg/kg minimum, chondroitin sulfate 250 mg/ kg minimum.
METABOLIZABLE ENERGY:
510 kcal / cup / 250 ml - 408 kcal / 100 grams
JOINT +:: Aide Prébiotiques Glucosamine, chondroitin à promouvoir le and collagen help développement deimprove bonnes joint health and arthritis. bactéries intestinales afin de supporter le système immunitaire.
CHICKEN
26% 16% 24
Ideal for large breed dogs
PROTEIN FAT
Real Size
Health at the heart of our nutrition
25
ADULT/14 MONTHS - 6 YEARS
MEDIUM & LARGE BREEDS
Our 1st Choice Medium & Large Breeds formula for adult dogs is designed to meet the nutritional needs of larger dogs and to keep their cartilage and joints healthy so they can enjoy every day of their lives.
INGREDIENTS: Chicken meal, brewer’s rice, pearled barley, oat groats,
chicken fat naturally preserved with mixed tocopherols (a source of Vitamin E), dried beet pulp, powdered cellulose, dried tomato pomace, chicken liver hydrolysate, whole flaxseed, lecithin, potassium chloride, choline chloride, salt, calcium propionate (as a preservative), yeast extract, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, collagen peptide, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un DIGESTION +: meilleur transit intestinal intestinalla etImproves aide à améliorer transit, digestion and digestion et l’utilisation energy, which helps le d’énergie, qui prévient prevent weight gain. gain de poids.
GUARANTEED ANALYSIS: Crude protein 23 % minimum, crude fat 13 %
minimum, crude fiber 4.5 % maximum, moisture 10 % maximum, ash 8 % maximum, calcium 1.2 % minimum, phosphorus 0.5 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/kg minimum, glucosamine sulfate 500 mg/kg minimum, chondroitin sulfate 250 mg/ kg minimum.
Denta + : Garde l’haleine fraîche et une+: bonne DENTA hygiènefresh dentaire. Promotes breath and good oral hygiene.
METABOLIZABLE ENERGY:
485 kcal / cup / 250 ml - 404 kcal / 100 grams
Prébiotiques : Aide à promouvoir le développement de bonnes JOINT +: bactéries intestinales afin Glucosamine, chondroitin de supporter le système and collagen help improve immunitaire. joint health and arthritis.
CHICKEN
23% 13% 26
Ideal for large breed dogs and for reducing tartar
PROTEIN FAT
Real Size
Health at the heart of our nutrition
27
SENIOR/6 YEARS AND OVER
MEDIUM & LARGE BREEDS
Our 1st Choice Medium & Large Breeds formula for senior dogs is designed to meet the nutritional dogs of larger dogs as they age. It contains ingredients that ease joint pain and antioxidants that promote health and vitality.
INGREDIENTS: Chicken meal, pearled barley, dried potato products, oat
groats, brewer’s rice, chicken fat naturally preserved with mixed tocopherols (a source of Vitamin E), dried beet pulp, dried tomato pomace, powdered cellulose, chicken liver hydrolysate, whole flaxseed, herring oil, lecithin, choline chloride, salt, calcium propionate (as a preservative), DL-methionine, yeast extract, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, collagen peptide, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, L-carnitine, sunflower oil extract, L-cystine, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, ginger extract, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un meilleurJOINT transit+: intestinal Glucosamine, chondroitin et aide à améliorer la and collagen improve digestion et help l’utilisation joint healthqui and arthritis. d’énergie, prévient le gain de poids.
GUARANTEED ANALYSIS: Crude protein 18 % minimum, crude fat 10 %
Denta + : Garde +: l’haleine DENTA fraîche etfresh une bonne Promotes breath dentaire. andhygiène good oral hygiene.
minimum, crude fiber 4.5 % maximum, moisture 10 % maximum, ash 8 % maximum, calcium 0.8 % minimum, phosphorus 0.6 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/ kg minimum, Vitamin C 170 IU/kg minimum, glucosamine sulfate 500 mg/kg minimum, chondroitin sulfate 250 mg/kg minimum.
METABOLIZABLE ENERGY:
425 kcal / cup / 250 ml - 386 kcal / 100 grams
Prébiotiques : Aide à promouvoir le ANTIOXIDANTS: développement de bonnes Help prevent or slow afin cell bactéries intestinales damage and age-related de supporter le système diseases. immunitaire.
CHICKEN
18% 10% 28
Ideal for Conçu enlarge fonction breed de dogs la grosseur with a reduced de la cavité chewing buccale capacity
PROTEIN FAT
Real Size
Health at the heart of our nutrition
29
SPECIALIZED Formulas Our specialized formulas contain specific premium ingredients known to help dogs who are prone to digestive issues, a dull coat, dry skin, weight gain, or vomiting.
30
Health at the heart of our nutrition
31
PUPPY/2-12 MONTHS
ALL BREEDS
SENSITIVE SKIN & COAT
Our 1st Choice Sensitive Skin & Coat formula for puppies of all breeds contains highly digestible animal proteins that help build a strong and healthy coat at this critical stage of life.
INGREDIENTS: Lamb meal, herring meal, brown rice, dried potato products,
pearled barley, oat groats, chicken fat (a source of Omega-6 fatty acids) naturally preserved with mixed tocopherols (a source of Vitamin E), dried beet pulp, dried tomato pomace, lecithin, powdered cellulose, whole flaxseed (a source of Omega-3 fatty acids), chicken liver hydrolysate, monosodium phosphate, herring oil, calcium propionate (as a preservative), choline chloride, yeast extract, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, L-cystine, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, ginger extract, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un DHA: intestinal meilleur transit Promotes healthy brain et aide à améliorer la development and mental digestion et l’utilisation d’énergie,acuity. qui prévient le gain de poids.
JOINT +:
GUARANTEED ANALYSIS: Crude protein 24 % minimum, crude fat 14 % minimum, crude fiber 4.5 % maximum, moisture 10 % maximum, ash 11.5 % maximum, calcium 2 % minimum, phosphorus 1.4 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/ kg minimum, Omega-3 fatty acids 0.5 % minimum, Omega-6 fatty acids 2.25 % minimum, Omega-9 fatty acids 0.2 % minimum.
Denta + : Garde l’haleine Glucosamine, chondroitin et une andfraîche collagen helpbonne improve dentaire. jointhygiène health and arthritis.
METABOLIZABLE ENERGY:
465 kcal / cup / 250 ml - 388 kcal / 100 grams
Prébiotiques : Aide OMEGA 3-6-9: à promouvoir le Omega 3-6 Fattyde acids and développement bonnes L-cystine together to bactéries work intestinales afin promote healthy skin and de supporter le système a shiny coat. immunitaire.
LAMB
24% 14% 32
Ideal for dogs of all breeds
PROTEIN FAT
Real Size
Health at the heart of our nutrition
33
ADULT/1-7 YEARS
ALL BREEDS
SENSITIVE SKIN & COAT
Our 1st Choice Sensitive Skin & Coat formula for adult dogs of all breeds promotes a strong and healthy coat in dogs who are prone to skin problems, especially during the change of seasons.
INGREDIENTS: Lamb meal, herring meal, brown rice, dried potato products,
oat groats, brewer’s rice, pearled barley, vegetable oil (a source of Omega-6 fatty acids) naturally preserved with mixed tocopherols (a source of Vitamin E), dried beet pulp, dried tomato pomace, powdered cellulose, whole flaxseed (a source of omega-3 fatty acids), lecithin, chicken liver hydrolysate, herring oil, sodium phosphate, choline chloride, calcium propionate (as a preservative), yeast extract, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, L-cystine, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, ginger extract, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un DIGESTION +: meilleur transit intestinal intestinalla etImproves aide à améliorer transit, digestion and digestion et l’utilisation energy, which helps le d’énergie, qui prévient prevent weight gain. gain de poids.
GUARANTEED ANALYSIS: Crude protein 22 % minimum, crude fat 12 %
Denta + : Garde +: l’haleine DENTA fraîche etfresh une bonne Promotes breath dentaire. andhygiène good oral hygiene.
minimum, crude fiber 3.5 % maximum, moisture 10 % maximum, ash 10 % maximum, calcium 1.6 % minimum, phosphorus 1.2 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/ kg minimum, Omega-3 fatty acids 0.8 % minimum, Omega-6 fatty acids 3.6 % minimum, Omega-9 fatty acids 1.4 %, glucosamine sulfate 500 mg/kg minimum, chondroitin sulfate 250 mg/kg minimum.
METABOLIZABLE ENERGY:
445 kcal / cup / 250 ml - 387 kcal / 100 grams
Prébiotiques : Aide OMEGA 3-6-9: à promouvoir le Omega 3-6 Fattyde acids and développement bonnes L-cystine together to bactéries work intestinales afin promote healthy skin and de supporter le système a shiny coat. immunitaire.
LAMB
22% 12% 34
Ideal for dogs of all breeds and for reducing tartar
PROTEIN FAT
Real Size
Health at the heart of our nutrition
35
SENIOR/7 YEARS AND OVER ALL BREEDS
SENSITIVE SKIN & COAT
Our 1st Choice Sensitive Skin & Coat formula for senior dogs of all breeds alleviates hotspots and hair loss in dogs with sensitive skin, allowing them to live a long, happy and comfortable life.
INGREDIENTS: Lamb meal, herring meal, brown rice, rice bran, dried potato
products, brewer’s rice, pearled barley, oat groats, dried beet pulp, vegetable oil (a source of Omega-6 fatty acids) naturally preserved with mixed tocopherols (a source of Vitamin E), dried tomato pomace, whole flaxseed (a source of omega-3 fatty acids), chicken liver hydrolysate, lecithin, herring oil, sodium phosphate, choline chloride, calcium propionate (as a preservative), yeast extract, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, collagen peptide, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, L-carnitine, sunflower oil extract, L-cystine, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, ginger extract, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un meilleurJOINT transit+: intestinal Glucosamine, chondroitin et aide à améliorer la and collagen improve digestion et help l’utilisation joint healthqui and arthritis. d’énergie, prévient le gain de poids.
DENTA +:
Denta + : Garde Promotes freshl’haleine breath fraîche unehygiene. bonne and goodetoral hygiène dentaire.
GUARANTEED ANALYSIS: Crude protein 18 % minimum, crude fat 10 %
minimum, crude fiber 4.5 % maximum, moisture 10 % maximum, ash 9.5 % maximum, calcium 1.5 % minimum, phosphorus 1.2 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/ kg minimum, Omega-3 fatty acids 0.7 % minimum, Omega-6 fatty acids 3 % minimum, glucosamine sulfate 500 mg/kg minimum, chondroitin sulfate 250 mg/ kg minimum.
METABOLIZABLE ENERGY:
OMEGA 3-6-9: Prébiotiques : Aide Omega 3-6 Fatty acids à promouvoir le and L-cystine work together to développement de bonnes promote healthy skin and bactéries intestinales afin a shiny le coat. de supporter système immunitaire.
370 kcal / cup / 250 ml - 370 kcal / 100 grams
LAMB
18% 10% 36
Ideal for dogs of all breeds with a reduced chewing capacity
PROTEIN FAT
Real Size
Health at the heart of our nutrition
37
ADULT/1 YEAR AND OVER
HYPOALLERGENIC
ALL BREEDS
Our 1st Choice Hypoallergenic formula is ideal for dogs of all breeds over the age of 1 with suspected food allergies. The highly digestible ingre dients improve intestinal transit and increase beneficial intestinal flora.
INGREDIENTS: Dried potato products, duck, duck meal, dried beet pulp, hydrolyzed fish meal, vegetable oil naturally preserved with mixed tocopherols (a source of Vitamin E), yeast culture, monocalcium phosphate, herring oil, chicken liver hydrolysate, whole flaxseed, lecithin, salt, potassium chloride, calcium propionate (as a preservative), choline chloride, yeast extract, ascorbic acid (Vitamin C), taurine, chicory extract (a source inulin), ferrous sulfate, glucosamine sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), chondroitin sulfate, Yucca schidigera extract, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, L-carnitine, sunflower oil extract, L-cystine, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, ginger extract, dried blueberries, dried broccoli, cauliflower, dried cranberries, dried apple, quinoa, juniper berry extract, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un DIGESTION +: meilleur transit intestinal intestinalla etImproves aide à améliorer transit, digestion and digestion et l’utilisation energy, which helps le d’énergie, qui prévient prevent weight gain. gain de poids.
GUARANTEED ANALYSIS: Crude protein 22 % minimum, crude fat 12 %
Denta + : Garde +: l’haleine DENTA fraîche etfresh une bonne Promotes breath dentaire. andhygiène good oral hygiene.
minimum, crude fiber 3 % maximum, moisture 10 % maximum, ash 10 % maximum, calcium 1 % minimum, phosphorus 0.7 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/ kg minimum, Vitamin C 190 mg/kg, glucosamine sulfate 500 mg/kg minimum, chondroitin sulfate 250 mg/kg minimum.
METABOLIZABLE ENERGY:
420 kcal / cup / 250 ml - 382 kcal / 100 grams
Prébiotiques : Aide GRAIN-FREE: à promouvoir le For dogs withde a short développement bonnes digestive tract. afin bactéries intestinales de supporter le système immunitaire.
DUCK
22% 12% 38
Ideal for dogs of all breeds and for reducing tartar
PROTEIN FAT
Real Size
Health at the heart of our nutrition
39
ADULT/1 YEAR AND OVER
ALL BREEDS
LIGHT – HEALTHY WEIGHT
Our 1st Choice Light – Healthy Weight formula is ideal for overweight dogs of all breeds over the age of 1. This tasty, satiating food helps dogs lose weight so they can regain their health and vitality.
INGREDIENTS: Chicken meal, pearled barley, oat groats, brewer’s rice,
dried beet pulp, dried tomato pomace, powdered cellulose, chicken fat naturally preserved with mixed tocopherols (a source of Vitamin E), chicken liver hydrolysate, whole flaxseed, lecithin, potassium chloride, choline chloride, monosodium phosphate, salt, calcium propionate (as a preservative), sodium bisulfate, dehydrated yeast, DL-methionine, ascorbic acid (Vitamin C), taurine, chicory extract (a source of inulin), ferrous sulfate, zinc oxide, alpha-tocopherol acetate (a source of Vitamin E), Yucca schidigera extract, iron proteinate, zinc proteinate, sodium selenite, thiamine mononitrate, dried seaweed meal, green tea extract, dried spearmint, dried parsley, L-carnitine, sunflower oil extract, L-cystine, copper sulfate, calcium iodate, pyridoxine hydrochloride, manganous oxide, manganese proteinate, nicotinic acid, d-calcium pantothenate, Vitamin A supplement, copper proteinate, cholecalciferol (a source of Vitamin D3), folic acid, riboflavin, biotin, Vitamin B12 supplement, cobalt carbonate.
Digestion + : Favorise un CALORIE -: meilleur transit intestinal Helps fat, reduce et aideburn à améliorer la fatty deposits, and digestion et l’utilisation increase muscle mass.le d’énergie, qui prévient gain de poids.
GUARANTEED ANALYSIS: Crude protein 22 % minimum, crude fat 8 %
DENTA +:
minimum, crude fiber 8 % maximum, moisture 10 % maximum, ash 8 % maximum, calcium 1 % minimum, phosphorus 0.7 % minimum, Vitamin A 23 000 IU/kg minimum, Vitamin D3 2000 IU/kg minimum, Vitamin E 140 IU/kg minimum.
Denta + : Garde Promotes freshl’haleine breath fraîche unehygiene. bonne and goodetoral hygiène dentaire.
METABOLIZABLE ENERGY:
340 kcal / cup / 250 ml - 310 kcal / 100 grams
FIBRE +: Prébiotiques : Aide Helps create a feeling à promouvoir le of fullness and improves développement de bonnes intestinal transit. afin bactéries intestinales de supporter le système immunitaire.
CHICKEN
22% 8% 40
Ideal for dogs of all breeds
PROTEIN FAT
Real Size
Health at the heart of our nutrition
41
GUARANTEED ANALYSIS Puppy
ADULT
Growth
NUTRIENTS
Specialized
Mature or Less Active
Toy & Small Breeds
Toy & Small Breeds Healthy Skin & Coat
Medium & Large Breeds
All Breeds Sensitive Skin & Coat
Toy & Small Breeds
Toy & Small Breeds Healthy Skin & Coat
Medium & Large Breeds
All Breeds Sensitive Skin & Coat
All Breeds Hypoallergenic
All Breeds Light Healthy Weight
Toy & Small Breeds
Medium & Large Breeds
All Breeds Sensitive Skin & Coat
18/10
UNITS
28/18
24/14
26/16
24/14
25/15
22/12
23/13
22/12
22/12
22/8
22/12
18/10
Protein
%
28
24
26
24
25
22
23
22
22
22
22
18
18
Taurine
%
0,13
0,13
0,13
0,13
0,13
0,13
0,13
0,13
0,13
0,13
0,13
0,13
0,13
Fat
%
18
14
16
14
15
12
13
12
12
8
12
10
10
Linolenic Acid (Omega-3)
%
0,36
0,5
0,35
0,5
0,25
0,8
0,23
0,8
0,5
0,18
0,22
0,4
0,7
Linoleic Acid (Omega-6)
%
3,5
2,25
3,2
2,25
2,8
3,6
2,5
3,6
2,5
1,5
2,2
2
3
Oleic Acid (Omega-9)
%
0,18
0,2
0,19
0,2
0,1
1,4
0,1
1,4
1,1
0,1
0,14
0,15
1,2
Moisture
%
10
10
10
10
10
10
10
10
10
10
10
10
10
Ash
%
9,5
10,5
9,5
11,5
8
10
8
10
10
8
8
8
9,5
Calcium
%
1,6
1,8
1,5
2
1,3
1,6
1,2
1,6
1
1
1,1
0,8
1,5
Phosphorus
%
1
1,3
1
1,4
0,8
1,1
0,5
1,2
0,7
0,7
0,7
0,6
1,2
Fiber
%
4,5
5
4,5
4,5
4
4
4,5
3,5
3
8
4,5
4,5
4,5
Potassium
%
0,65
0,65
0,65
0,65
0,65
0,65
0,6
0,65
0,65
0,6
0,6
0,6
0,65
Sodium
%
0,4
0,5
0,4
0,5
0,5
0,35
0,3
0,35
0,3
0,35
0,3
0,25
0,35
Chloride
%
0,65
0,65
0,65
0,65
0,35
0,45
0,65
0,45
0,3
0,65
0,45
0,4
0,45 0,25
Magnesium
42
SENIOR
Maintenance
%
0,12
0,14
0,12
0,13
0,15
0,14
0,12
0,12
0,12
0,13
0,12
0,11
Copper
mg/kg
20
20
20
20
20
20
20
20
20
20
20
20
20
Zinc
mg/kg
250
250
250
250
250
230
250
230
230
250
250
250
230
Iodine
mg/kg
5
5
5
5
3,5
6.5
4,5
6.5
8
4,5
4,5
4,25
6
Selenium
mg/kg
0,5
0,5
0,5
0,5
0,5
0,4
0,5
0,4
0,4
0,5
0,5
0,5
0,3
Vitamin A
lU/kg
23 000
23 000
23 000
23 000
23 000
23 000
23 000
23 000
23 000
23 000
23 000
23 000
23 000
Vitamin D
lU/kg
2 000
2 000
2 000
2 000
2 000
2 000
2 000
2 000
2 000
2 000
2 000
2 000
2 000
Vitamin E
lU/kg
140
140
140
140
140
140
140
140
140
140
140
140
140
Thiamine
mg/kg
13
13
13
13
13
13
13
13
11
13
13
13
13
Riboflavin
mg/kg
10
7
10
7
10
7
10
7
6
9
9
9
7
Pantothenic acid
mg/kg
30
25
30
25
30
25
30
25
25
30
30
30
30 50
Niacin
mg/kg
55
50
55
50
55
50
55
50
45
55
55
50
Pyridoxine
mg/kg
8
7
8
7
8
8
8
8
6
8
8
8
8
Folic acid
mcg/kg
550
600
550
600
550
600
550
600
500
600
575
575
575 300
Biotin
mcg/kg
300
300
300
300
300
300
300
300
250
350
330
330
Vitamin B12
mcg/kg
175
75
155
75
155
75
140
75
75
135
145
115
75
Choline
mg/kg
2 250
2 250
2 250
2 250
2 250
2 500
2 250
2 500
2 000
2 350
2 250
2 350
2 500
180
180
Vitamin C
mg/kg
180
180
180
180
180
180
180
190
185
170
180
Chondroitin
mg/kg
250
250
250
250
250
250
250
250
250
250
250
500
500
500
500
500
500
500
500
500
500
500
100
100
100
100
100
100
100
Glucosamine
mg/kg
L-cystine
mg/kg
L-carnitine
mg/kg
100 100
100
C.L.A.
mg/kg
Ginger extract
mg/kg
55
55
55
55
Metabolizable Energy
kcal/kg
4 190
3 360
4 080
3 880
165 55 4 130
3 550
4 040
100
100
100
100
100
220
220
165
165
165
55
55
55
3 900
3 860
3 700
55
55
3 870
3 820
3 100
Health at the heart of our nutrition
43
Authorized retailer:
www.1stchoice.ca
Printed in Canada V84008AAA
PLB INTERNATIONAL INC. (CD07) 1361 Graham-Bell Street Boucherville (Quebec) Canada J4B 6A1 1-866-PLB+SERV (Canada) 1-866-752-7378 (450) 655-7328
